Lynchpin Rationale

Processes and Change Management

You can study any number of organisational theories. Most drives for change assume that changes in attitudes lead to changes in behaviour. According to this model, change is like a religious "seeing of the light" experience. Once people "get the vision", changes in their behaviour just happens. I would suggest this approach puts the cart firmly before the horse.

 The most effective way to change working practices and, more importantly their perception of their role, therefore, is to put people into a new organisational context, which imposes new roles, responsibilities and relationships on them. This creates a situation that in a sense "forces" new attitudes and behaviour on people. In fact, how an individual behaves is powerfully shaped by the organisational roles people perform.